JetBlue offers new unlimited flight kit
They call all-you-can-Jet: Family Edition.
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JetBlue has introduced several new three-month, unlimited number of flight plans on Thursday in an attempt to trap the higher paying business travelers.
BluePass is only available for flights from Boston Logan International Airport or Long Beach airport for travel between August 22 and November 22.
The offer is a more focused version of its all-you-can-Jet plan, announced in 2009. This plan, where travelers could go anywhere JetBlue flies, sold out within days, as well as the second incarnation in 2010. JetBlue has offered up this year. All-you-can-Jet was used to inflate the volume of travel in September and October, usually one of the slowest periods of the year for airlines.
Under the new plan there are three options. First, it costs $ 1,299, allows you to travel between Long Beach and nine Western cities. The second, $ 1,499, Boston offers unlimited travel in 13 cities flyers Northeast and Mid-Atlantic. The third option is $ 1,999 for the trip from Boston to any city JetBlue serves.
JetBlue and its rivals, Southwest Airlines Co., waited woo business travelers in recent years. The two airlines have always sold almost exclusively for vacationers in search of cheap tickets, but business travelers are increasingly vital to the bottom line. Not only pay more, but when the tourists do not fly – as when the children return to school in September.
JetBlue added services among business travelers to obtain the most was his Legroom seats even more, given that the airline does not provide business or first class. He recently tacked on an option even more speed, which allows those customers who buy more spacious seats can skip the lines. It 'also revamped its frequent flyer program and began selling directly to businesses.
JetBlue is headquartered in New York, but Boston and Long Beach have become important centers for its business. JetBlue began flying from Boston in 2004 and now offers the most destinations (42) than any airline for the airport.
Long Beach is the main airport of the airline from which it serves the Los Angeles area, has a much smaller operation in Los Angeles.
Customers may book beginning August 15. Just as the all-you-can-go Jet, there are a limited number of passes available and JetBlue does not say how many.
There are no fees or change of dates with the pace. Travelers can also book tickets at least 90 minutes before departure – a key selling point for business travelers who often travel book and change at the last moment. JetBlue has relaxed its no-show on step further, charging a fee of $ 100 for every two flights to the customer by not showing up for a week.
Dennis Corrigan, vice president of JetBlue sales and revenue management, said in an interview with The Associated Press Thursday BluePass that model was based on feedback from customers who have purchased the all-you-can-pass jet.
How all-you-can-Jet, the promotion must also attract dozens of new customers who have never flown JetBlue, predicts Jami counter, senior director of cheap hotels. Do you think the pace is a great buy for those who travel frequently on business.
JetBlue has had an average of $ 158 one way between April and June, a jump of 14 percent from a year ago, marking its highest quarterly average ever. This means that a traveler would only take between four and six flights in the three months duration for steps to be useful.
JetBlue parties hovered near their year low on Thursday, losing 9 cents in afternoon trading to hit $ 4.60.
Copyright 2011 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.
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