Beyond Wi-Fi on board: its content, the device
Rob Lovitt, msnbc.com contributor
Do you remember when the in-flight Internet access were the next big thing? It's so 2010.
AIRcell on Thursday, the company behind the Gogo in-flight Wi-Fi service launched a new platform, which gives passengers access to a wide range of free and paid content delivered a personal web-enabled devices.
Of course, Internet access is still available for anyone who wants to buy it, but the new service is a tacit acknowledgment that not everyone feels the need to connect in mid-flight.
"We realized we have the experience to offer paid Internet access," said Ash ElDifrawi, Executive Vice President and Chief Marketing Officer. "People said, wanted to play, they wanted to shop, they wanted information about the item."
For AIRcell, which also announced it is changing the company name Gogo, effort is part of what CEO Michael Small called the desire to be "everyone's favorite part of the fly."
"It is certainly the next step in the development of air connectivity," said travel technology expert Michael Planey Planey, H & M Consultants. "They can offer little attraction -" Hey, open up your iPad, a look at this stuff for free "- and then hopefully people will buy a package to access the Internet."
What the system does not do, says Planey, is the traditional end of the seat back entertainment systems – at least for ten years or more. Rather, it is way to add entertainment without adding weight or ripping open interior, and to expand the market to bring those options to the air that have never had them, such as the MD-80.
Gogo a new platform is expected to go live in the fourth quarter, the first launch of Delta Air Lines. Video on demand is available in the later part, which is based on the results of a pilot program for video-streaming Gogo, American Airlines is currently being tested in some flights.
Rob Lovitt is a long-term travel writer who still believes that the journey is as important as the destination. Follow him on Twitter.
More Source:
Overhead Bin - Beyond in-flight Wi-Fi: their content, your deviceWireless Gigabit Alliance - Wikipedia, the free encyclopedia
FAQs | Raspberry Pi
Combo Chips Pack a Punch
Related News:
- Legoland Florida is worth the cost?
- Legoland in Florida is worth the cost?
- Take advantage of the local group offers overseas
- Jerash Refugee Camp
- Is Legoland Florida worth the price?
- Disney World? We want Chattanooga to go!
- Take advantage of the local group deals abroad
- Emperor Penguin who has lost his way is released into native waters
- Disney World? We want to Chattanooga!
- Courtyard by Marriott Valencia make it happen Hotel
Details :
Submited at Friday, July 15th, 2011 at 4:00 am on Tips by blum
Comment RSS 2.0 - leave a comment - trackback